August 26, 2014 |  Posted in: Digital Strategy, Mobile, Thought Leadership

Zero CEO Tod Pedler panelist at sfAMA "Startup Marketing" event

The San Francisco chapter of the American Marketing Association (sfAMA), founded in 1938, recently held a feature event on digital startups. Our CEO, Tod Pedler, was one of 4 panelists at the event, which was also sponsored by Zero.

sfAMA ticket

The panelists shared their knowledge of what it really takes to get traction as a startup with a new product or service, communicating their thoughts on what its like to be in the startup trenches along with advice and techniques that have worked for them and are considered best practice in the startup world.

The sold-out event was a great evening of startup discussion and networking.

sfAMA_startup_marketing_01
The sfAMA Members listen to the panelists discuss startup marketing

 

sfAMA_startup_marketing_02
Our CEO, Tod Pedler, addresses the crowd at sfAMA

 

sfAMA_startup_marketing_03
The crowd at sfAMA "Startup Marketing" event

 

sfAMA_startup_marketing_04
Cliff Englert (Zero - VP, Creative Partnerships). Brenton Cannizzaro (Zero - Chief Strategy Officer) & Colleen Pettit (Google - Digital Strategist & sfAMA - VP of Digital Strategy)

 

sfAMA_startup_marketing_05
Moderator, Mary Trigiani (M31USA - CMO) addresses the panel (L to R): Michael Findling (Salesforce - Director of Integrated Campaigns), Brian Hertzog (Runway - Director of Marketing & Communications), Nathalie Criou (RidePal - CEO) & Tod Pedler (Zero - CEO)

 

The San Francisco chapter of the American Marketing Association

Photos courtesy the San Francisco chapter of the American Marketing Association.
Photography credits:
Jon Wollenhaupt
jon@golaunchmarketing.com
M: 415.596.0167

August 26, 2014 |  Posted in: Digital Strategy, Mobile, Thought Leadership